4
Changes in Ownership
Purple Innovation, Inc. Filed Acc 0001213900-25-027977
Chief of Owned Retail gave up 4,647 shares (to pay taxes)
- Chief of Owned Retail acquired 13,585 shares (option exercise)
From the SEC's structured data for this filing
Trades in this filing
| Insider | Date | Transaction | Shares | Price | Value | Owned after | D/I |
|---|---|---|---|---|---|---|---|
| KERBY JEFFERY SCOTT Chief of Owned Retail | 2025-03-31 | Option exercise | +13,585 | 65,090 | D | ||
| KERBY JEFFERY SCOTT Chief of Owned Retail | 2025-03-31 | Shares withheld for taxes | −4,647 | $0.76 | $3,528 | 60,443 | D |
| Derivatives | |||||||
| KERBY JEFFERY SCOTT Chief of Owned Retail | 2025-03-31 | Option exercise · Restricted Stock Units | −13,585 | 27,170 | D | ||
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