CIK 0000793952 · Large accelerated filer
HARLEY-DAVIDSON, INC.
Sign in to watch- Ticker
- HOG
- Exchange
- NYSE
- Industry
- Motorcycles, Bicycles & Parts
- FY end
- Dec 31
- Incorporated
- WI
- Entity type
- operating
- EIN
- 391382325
- Phone
- 414-343-8553
- Business address
- 3700 W JUNEAU AVE, MILWAUKEE, WI, 53208
- Former names
- HARLEY DAVIDSON INC
- Open-market buys, last 90 days
- $0
- in 0 filings
- Open-market sales, last 90 days
- $80,759
- in 2 filings, $81K under 10b5-1 plans
Net −$80,759. Shares bought or sold at a price by officers, directors and 10% owners (Form 4 codes P and S). Grants, option exercises and tax withholding aren't counted.
Who's trading
90 days
Reading 100 more Form 4s from the SEC; this list fills in as they're read.
| Date | Insider | Transaction | Shares | Price | Value | Owned after |
|---|---|---|---|---|---|---|
| 2026-08-11 | Littleton Gayle CLO, CCO, CAO & Corp Sec | Purchase | +7,500 | $26.38 | $198K | 7,500 |
| 2026-08-10 | Starrs Artie President & CEO | Purchase | +10,000 | $25.89 | $259K | 25,000 |
| 2026-07-31 | NOVA DANIEL J Director | Purchase | +40,000 | $24.57 | $983K | 47,605 |
| 2026-03-09 | Flees Lori Ann Director | Purchase | +4,000 | $18.89 | $76K | 11,208 |
| 2026-03-09 | Starrs Artie President & CEO | Purchase | +15,000 | $19.10 | $287K | 15,000 |
| 2026-02-27 | Masood Rafeh Director | Purchase | +2,775 | $18.00 | $50K | 7,480 |
| 2025-08-05 | Masood Rafeh Director | Purchase | +2,068 | $24.06 | $50K | 4,705 |
| 2023-08-01 | Masood Rafeh Director | Purchase | +1,302 | $38.40 | $50K | 2,637 |
| 2022-09-02 | ZEITZ JOCHEN President and CEO | Purchase | +25,750 | $38.94 | $1.0M | 508,870.01 |
| 2022-08-09 | Masood Rafeh Director | Purchase | +1,335 | $37.50 | $50K | 1,335 |
| 2021-02-05 | Mansfield Luke Christopher VP/Motorcycle Management | Purchase | +735 | $33.72 | $25K | 8,344 |
| 2021-02-04 | ZEITZ JOCHEN President and CEO | Purchase | +30,800 | $32.47 | $1.0M | 253,720.01 |
| 2020-08-12 | ZEITZ JOCHEN Chairman and Acting President | Purchase | +71,450 | $27.86 | $2.0M | 222,920.01 |
Page 1 of 1 · 13 trades