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CIK 0001579733 · Large accelerated filer

Vital Farms, Inc.

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Ticker
VITL
Exchange
Nasdaq
Industry
Food and Kindred Products
FY end
Dec 27
Incorporated
DE
Entity type
operating
EIN
270496985
Phone
(877) 455-3063
Business address
3601 SOUTH CONGRESS AVENUE, SUITE A100, AUSTIN, TX
Open-market buys, last 90 days
$0
in 0 filings
Open-market sales, last 90 days
$896,918
in 2 filings, $897K under 10b5-1 plans

Net −$896,918. Shares bought or sold at a price by officers, directors and 10% owners (Form 4 codes P and S). Grants, option exercises and tax withholding aren't counted.

Pace of trading Bought Sold

Who's trading

90 days

  1. OHAYER MATTHEW −$897K 10% owner sold 1% of stake

Reading 100 more Form 4s from the SEC; this list fills in as they're read.

Date Insider Transaction Shares Price Value Owned after
2026-03-12 Diez-Canseco Russell President, CEO & Exec. Chair Shares withheld for taxes −11,886 $17.62 $209K 710,358
2026-03-12 Pappas Peter Nicholas CSO and President, Eggs Shares withheld for taxes −1,402 $17.62 $25K 82,597
2026-03-12 Wrede Thilo Chief Financial Officer Shares withheld for taxes −2,240 $17.62 $39K 78,669
2026-03-12 Coon Stephanie Chief Strategy Officer Shares withheld for taxes −1,625 $17.62 $29K 57,347
2026-03-09 Khoury Karl Director Purchase +5,000 $18.45 $92K 119,789
2026-03-05 Pappas Peter Nicholas CSO and President, Eggs Grant or award +19,558 83,999
2026-03-05 OHAYER MATTHEW 10% owner Grant or award +5,530 6,326,720
2026-03-05 Wrede Thilo Chief Financial Officer Grant or award +25,138 80,909
2026-03-05 Van Hoven Reena Chauhan Chief People Officer Grant or award +13,675 23,585
2026-03-05 McKeon Kathryn CMO and GM, Butter Grant or award +15,184 52,282
2026-03-05 Bal Joanne CLO, Secy. & Head of Impact Grant or award +15,184 57,990
2026-03-05 Diez-Canseco Russell President, CEO & Exec. Chair Grant or award +75,415 722,244
2026-03-05 Holland Joseph Michael Chief Supply Chain Officer Grant or award +15,184 25,666
2026-03-05 Coon Stephanie Chief Strategy Officer Grant or award +13,675 58,972
2026-03-04 Pappas Peter Nicholas CSO and President, Eggs Shares withheld for taxes −1,019 $20.30 $21K 64,441
2026-03-04 Wrede Thilo Chief Financial Officer Shares withheld for taxes −1,769 $20.30 $36K 55,771
2026-03-04 Van Hoven Reena Chauhan Chief People Officer Shares withheld for taxes −855 $20.30 $17K 9,910
2026-03-04 McKeon Kathryn CMO and GM, Butter Shares withheld for taxes −784 $20.30 $16K 37,098
2026-03-04 Bal Joanne CLO, Secy. & Head of Impact Shares withheld for taxes −784 $20.30 $16K 42,806
2026-03-04 Diez-Canseco Russell President, CEO & Exec. Chair Shares withheld for taxes −2,855 $20.30 $58K 646,829

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