CIK 0001530979 · Accelerated filer<br>Emerging growth company
Honest Company, Inc.
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- HNST
- Exchange
- Nasdaq
- Industry
- Retail-Catalog & Mail-Order Houses
- FY end
- Dec 31
- Incorporated
- DE
- Entity type
- operating
- EIN
- 900750205
- Phone
- (310) 917-9199
- Business address
- 12130 MILLENNIUM DR., #500, LOS ANGELES, CA, 90094
- Open-market buys, last 90 days
- $0
- in 0 filings
- Open-market sales, last 90 days
- $1,161,804
- in 10 filings, $1.0M under 10b5-1 plans
Net −$1,161,804. Shares bought or sold at a price by officers, directors and 10% owners (Form 4 codes P and S). Grants, option exercises and tax withholding aren't counted.
Who's trading
90 days
- Vernon Carla −$588K Chief Executive Officer sold 3% of stake
- Sternweis Thomas −$409K SVP, Enterprise Dev. & Strat. sold 18% of stake
- Sheehey Brendan −$48K General Counsel sold 1% of stake
- von Kunssberg Etienne −$36K SVP, Supply Chain sold 2% of stake
- Ball Dorria L. −$34K Chief People Officer sold 2% of stake
| Date | Insider | Transaction | Shares | Price | Value | Owned after |
|---|---|---|---|---|---|---|
| 2026-03-05 | Mayle Jonathan SVP, Customer Sales | Sale 10b5-1 | −12,725 | $2.85 | $36K | 455,391 |
| 2026-03-05 | Sheehey Brendan General Counsel | Sale 10b5-1 | −22,556 | $2.85 | $64K | 725,672 |
| 2026-03-05 | Sternweis Thomas SVP, Enterprise Dev. & Strat. | Sale 10b5-1 | −14,866 | $2.85 | $42K | 467,470 |
| 2026-03-05 | Vernon Carla Chief Executive Officer | Sale 10b5-1 | −129,335 | $2.85 | $369K | 4,065,546 |
| 2026-03-05 | von Kunssberg Etienne SVP, Supply Chain | Sale 10b5-1 | −12,179 | $2.85 | $35K | 308,710 |
| 2026-03-05 | Winchell Stephen Chief Innovation Officer | Sale 10b5-1 | −21,287 | $2.85 | $61K | 496,179 |
| 2026-03-03 | Winchell Stephen Chief Innovation Officer | Sale | −73,685 | $2.84 | $209K | 517,466 |
| 2026-02-24 | Ball Dorria L. Chief People Officer | Grant or award | +184,770 | 447,394 | ||
| 2026-02-24 | Vernon Carla Chief Executive Officer | Grant or award | +1,293,393 | 4,194,881 | ||
| 2026-02-24 | Mayle Jonathan SVP, Customer Sales | Grant or award | +174,692 | 468,116 | ||
| 2026-02-24 | Sheehey Brendan General Counsel | Grant or award | +191,489 | 748,228 | ||
| 2026-02-24 | Bruce Curtiss James III Chief Financial Officer | Grant or award | +335,946 | 538,826 | ||
| 2026-02-24 | Sternweis Thomas SVP, Enterprise Dev. & Strat. | Grant or award | +196,528 | 482,336 | ||
| 2026-02-24 | von Kunssberg Etienne SVP, Supply Chain | Grant or award | +205,767 | 320,889 | ||
| 2026-02-24 | Winchell Stephen Chief Innovation Officer | Grant or award | +191,489 | 591,151 | ||
| 2026-01-01 | Gentile Susan Director | Grant or award | +28,499 | $2.72 | $78K | 305,791 |
| 2026-01-01 | BAYNE KATIE J Director | Grant or award | +27,580 | $2.72 | $75K | 373,842 |
| 2026-01-01 | Hartung Jack Director | Grant or award | +29,418 | $2.72 | $80K | 402,073 |
| 2026-01-01 | Turner Andrea Director | Grant or award | +26,660 | $2.72 | $73K | 274,730 |
| 2025-11-21 | Barton Katherine Chief Growth Officer | Sale 10b5-1 | −5,049 | $2.53 | $13K | 858,649 |
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