CIK 0001828791 · Accelerated filer<br>Smaller reporting company<br>Emerging growth company
Viant Technology Inc.
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- DSP
- Exchange
- Nasdaq
- Industry
- Services-Computer Programming, Data Processing, Etc.
- FY end
- Dec 31
- Incorporated
- DE
- Entity type
- operating
- EIN
- 853447553
- Phone
- 949-861-8888
- Business address
- 2722 MICHELSON DRIVE, SUITE 100, IRVINE, CA, 92612
- Open-market buys, last 90 days
- $0
- in 0 filings
- Open-market sales, last 90 days
- $662,079
- in 2 filings, $662K under 10b5-1 plans
Net −$662,079. Shares bought or sold at a price by officers, directors and 10% owners (Form 4 codes P and S). Grants, option exercises and tax withholding aren't counted.
Who's trading
90 days
| Date | Insider | Transaction | Shares | Price | Value | Owned after |
|---|---|---|---|---|---|---|
| 2026-10-13 | MADDEN LARRY Chief Financial Officer | Sale 10b5-1 | −20,711 | $13.14 | $272K | 322,000 |
| 2026-09-18 | MADDEN LARRY Chief Financial Officer | Sale 10b5-1 | −14,602 | $12.10 | $177K | 342,711 |
| 2026-09-16 | MADDEN LARRY Chief Financial Officer | Sale 10b5-1 | −17,042 | $12.52 | $213K | 357,313 |
| 2026-09-10 | MADDEN LARRY Chief Financial Officer | Shares withheld for taxes | −24,016 | $12.74 | $306K | 374,355 |
| 2026-08-11 | MADDEN LARRY Chief Financial Officer | Sale 10b5-1 | −26,020 | $13.03 | $339K | 399,802 |
| 2026-08-11 | MADDEN LARRY Chief Financial Officer | Sale 10b5-1 | −1,431 | $13.68 | $20K | 398,371 |
| 2026-07-23 | MADDEN LARRY Chief Financial Officer | Sale 10b5-1 | −2,814 | $10.69 | $30K | 425,822 |
| 2026-07-08 | MADDEN LARRY Chief Financial Officer | Sale 10b5-1 | −11,273 | $12.69 | $143K | 428,636 |
| 2026-07-07 | MADDEN LARRY Chief Financial Officer | Sale 10b5-1 | −9,149 | $12.86 | $118K | 439,909 |
| 2026-07-06 | MADDEN LARRY Chief Financial Officer | Sale 10b5-1 | −10,097 | $12.78 | $129K | 449,058 |
| 2026-06-15 | MADDEN LARRY Chief Financial Officer | Sale | −25,376 | $11.10 | $282K | 459,155 |
| 2026-06-08 | MADDEN LARRY Chief Financial Officer | Sale 10b5-1 | −14,670 | $12.10 | $177K | 484,531 |
| 2026-06-05 | MADDEN LARRY Chief Financial Officer | Sale 10b5-1 | −18,663 | $12.24 | $228K | 499,201 |
| 2026-05-11 | MADDEN LARRY Chief Financial Officer | Sale 10b5-1 | −13,826 | $11.29 | $156K | 521,335 |
| 2026-05-11 | MADDEN LARRY Chief Financial Officer | Sale 10b5-1 | −3,471 | $11.95 | $41K | 517,864 |
| 2026-05-08 | MADDEN LARRY Chief Financial Officer | Sale 10b5-1 | −18,538 | $11.85 | $220K | 535,161 |
| 2026-04-23 | MADDEN LARRY Chief Financial Officer | Sale 10b5-1 | −12,782 | $10.16 | $130K | 553,699 |
| 2026-04-22 | MADDEN LARRY Chief Financial Officer | Sale 10b5-1 | −13,263 | $10.74 | $142K | 566,481 |
| 2026-04-21 | MADDEN LARRY Chief Financial Officer | Sale 10b5-1 | −13,283 | $10.91 | $145K | 579,744 |
| 2026-04-06 | MADDEN LARRY Chief Financial Officer | Sale 10b5-1 | −7,297 | $11.31 | $83K | 593,027 |
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