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CIK 0001101215 · Large accelerated filer

BREAD FINANCIAL HOLDINGS, INC.

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Ticker
BFH
Exchange
NYSE
Industry
Personal Credit Institutions
FY end
Dec 31
Incorporated
DE
Entity type
operating
EIN
311429215
Phone
6147294000
Business address
3095 LOYALTY CIRCLE, COLUMBUS, OH, 43219
Former names
ALLIANCE DATA SYSTEMS CORP

Securities

  • BFH Common Stock NYSE
  • BFH-PA Depositary Shares, each representing a 1/40th interest in a share of 8.625% Non-Cumulative Perpetual Preferred Stock, Series A NYSE
  • BFH-PB Depositary Shares, each representing a 1/40th interest in a share of 8.875% Fixed Rate Reset Non-Cumulative Perpetual Preferred Stock, Series B NYSE
  • BFH-PC Depositary Shares, each representing a 1/40th interest in a share of its 9.375% Fixed Rate Reset Non-Cumulative Perpetual Preferred Stock, Series C NYSE
Open-market buys, last 90 days
$351,208
in 3 filings
Open-market sales, last 90 days
$0
in 0 filings

Net +$351,208. Shares bought or sold at a price by officers, directors and 10% owners (Form 4 codes P and S). Grants, option exercises and tax withholding aren't counted.

Pace of trading Bought Sold

Who's trading

90 days

  1. Fawcett John J. +$349K Director 2 filings
  2. McCarthy Dennis James +$2K EVP, Chief Revenue Officer 1 filing

Reading 100 more Form 4s from the SEC; this list fills in as they're read.

Date Insider Transaction Shares Price Value Owned after
2026-02-17 Greer Valerie E EVP, Chief Commercial Officer Shares withheld for taxes −23,834 $73.05 $1.7M 157,355
2026-02-17 Andretta Ralph J President and CEO Grant or award +42,122 577,119
2026-02-17 Andretta Ralph J President and CEO Grant or award +63,183 640,302
2026-02-17 Andretta Ralph J President and CEO Grant or award +19,123 659,425
2026-02-17 Andretta Ralph J President and CEO Shares withheld for taxes −56,858 $73.05 $4.2M 602,567
2026-02-17 McConnaughey Tammy M EVP, Operations & Credit Risk Grant or award +7,898 126,956.06
2026-02-17 McConnaughey Tammy M EVP, Operations & Credit Risk Grant or award +11,847 138,803.06
2026-02-17 McConnaughey Tammy M EVP, Operations & Credit Risk Grant or award +3,984 142,787.06
2026-02-17 McConnaughey Tammy M EVP, Operations & Credit Risk Shares withheld for taxes −17,861 $73.05 $1.3M 124,926.06
2026-02-17 Motes Joseph L III EVP, CAO, Gen Counsel & Secy Grant or award +8,004 131,738
2026-02-17 Motes Joseph L III EVP, CAO, Gen Counsel & Secy Grant or award +12,005 143,743
2026-02-17 Motes Joseph L III EVP, CAO, Gen Counsel & Secy Grant or award +4,262 148,005
2026-02-17 Motes Joseph L III EVP, CAO, Gen Counsel & Secy Shares withheld for taxes −16,918 $73.05 $1.2M 131,087
2026-02-17 Campbell Jonathan Bryan SVP, Chief Accounting Officer Grant or award +5,183 41,410
2026-02-17 Campbell Jonathan Bryan SVP, Chief Accounting Officer Shares withheld for taxes −2,951 $73.05 $216K 38,459
2026-02-17 Driscoll Allegra S EVP, Chief Technology Officer Grant or award +7,109 54,656
2026-02-17 Driscoll Allegra S EVP, Chief Technology Officer Grant or award +10,663 65,319
2026-02-17 Driscoll Allegra S EVP, Chief Technology Officer Shares withheld for taxes −2,787 $73.05 $204K 62,532
2026-01-15 Gerspach John C Director Grant or award +499 46,723
2025-12-11 Motes Joseph L III EVP, CAO, Gen Counsel & Secy Shares withheld for taxes −346 $73.62 $25K 123,734

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